Have you built a website and now wonder why they aren’t coming?
There is a persistent myth about cyberspace, that simply building a website will automatically bring traffic and business. Websites, however, are kind of like a digital version of a billboard; many people might drive by that large sign every day and never take any interest in it – that is, unless there is something that attracts them. And nothing makes people take notice like buzz.
As a word of warning though, generating and sustaining buzz takes effort. If you aren’t prepared to put in the effort, on an almost daily basis, save yourself some time and read no further. Your website will suffer, and so will your ability to find new business, but that’s the price of an effortless existence.
Build your network.
Nothing will drive traffic to your website better than an engaged and interested following. Not even search engines. In fact, Google considers traffic when ranking your website in searches. Stats such as number of visitors, page clicks, length of stay, and bookmarking all play a part in how high your site will rank in search returns.
There is a persistent myth about cyberspace, that simply building a website will automatically bring traffic and business. Websites, however, are kind of like a digital version of a billboard; many people might drive by that large sign every day and never take any interest in it – that is, unless there is something that attracts them. And nothing makes people take notice like buzz.
As a word of warning though, generating and sustaining buzz takes effort. If you aren’t prepared to put in the effort, on an almost daily basis, save yourself some time and read no further. Your website will suffer, and so will your ability to find new business, but that’s the price of an effortless existence.
Build your network.
Nothing will drive traffic to your website better than an engaged and interested following. Not even search engines. In fact, Google considers traffic when ranking your website in searches. Stats such as number of visitors, page clicks, length of stay, and bookmarking all play a part in how high your site will rank in search returns.
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